Experiences

Maxxi Econômica Farmácias 10/2020 until now

Tech Lead | Php Senior Full Stack | Digital Manager

Developed all stages of Maxxi Econômica Farmácias' e-commerce platform, integrating the internal system with 140 stores and implementing online stock consultation. Structured the development to provide the best customer experience while ensuring quick distribution to points of sale (PDVs). Integrated multiple databases (MySQL, PostgreSQL, Firebird, and SQLServer) for queries, scripts, integrations, and replications without disrupting existing systems. Achieved an 800% increase in e-commerce sales.

Promoted to Digital Marketing Manager during the e-commerce project, leading a team responsible for adapting, creating, and repositioning the brand on social media.

Created a digital platform that automated various internal tools, optimizing time and improving sales for each store. Turned the tool into a reusable product for any company with multiple branches, enabling automated marketing art creation and product pricing in a single shift, reducing time from 3 days to just a few hours. Implemented campaign tables with separated products, helping stores focus on the most strategic items. Developed personalized login-based reports with internal connections, always prioritizing automation and process optimization. Created various APIs for different applications.

Conducted a complete audit of a third-party delivery company, analyzing mileage by store and creating scripts that detailed deliveries, average ticket per distance, store, and delivery driver. Identified critical issues, resulting in significant reimbursements for Maxxi Econômica Farmácias and reduced costs with excessive delivery calls. Automated high-value bandwidth control, enabling detailed supervision by store managers.

Currently leading the 2.0 version of the e-commerce project, the initial development of the company’s mobile app, and integration with marketplaces.

Technologies: PHP, Laravel, HTML, CSS, Bootstrap, Tailwind, Node.js, Python, PostgreSQL, Firebird, SQLServer, JavaScript, Next.js, REST APIs, MySQL, React Native, Prisma, Supabase, Stripe, Payment Gateway, Git, GitHub.Additional Tools: Illustrator, Photoshop, Trello, Scrum, Team Management, Time Management, Project Management, Figma.

Gank E-Sports Pub 01/2020 at 09/2020

CEO | Php Senior Backend | Tech Lead

Led the creation of an e-Sports pub, playing a key role in developing both the technological and physical aspects of the project. Actively collaborated in the development of a website using Bootstrap and Laravel. Contributed to backend development in Laravel and frontend development with React Native.

Technologies: PHP, Laravel, HTML, CSS, Bootstrap, Tailwind, PostgreSQL, JavaScript, React.js, React Native, REST APIs, MySQL, Git,
GitHub.
Additional Tools: Illustrator, Trello, Scrum, Team Management, Time Management, Project Management.

Feito Conquiste Clientes 01/2017 at 01/2020

Tech Lead | COO | Php Senior Full Stack

Founded a personal agency focused on increasing client bases and sales for businesses. Developed multiple internal and external projects, always automating processes to avoid rework and ensuring high code reuse across systems.

Produced Landing Pages, websites, management tools, e-commerce platforms, CRMs, CMSs, task managers, lead generation systems, bidding systems for psychologists (CPR-RS), scheduling systems, Magento e-commerce platforms, Wordpress sites, and APIs for consumption and integration. Automated systems, reducing the need for freelance developers, and created time management tools, Laravel and CodeIgniter projects, and drag-and-drop site creation tools to streamline the development of single or multi-page projects.

Managed the agency’s technical infrastructure, leading teams of designers, content creators, journalists, and developers. Implemented an automated task system with daily, weekly, and monthly actions using click-and-hide functionality, and adopted Scrum methodology to optimize internal and external service and delivery times.

Gained design experience through consistent use of Photoshop and Illustrator, creating scripts for image and graphic cropping to simplify layout composition for print products, and developed UI/UX knowledge through collaborative project work.

Technologies: PHP, CodeIgniter, Laravel, HTML, CSS, Bootstrap, MySQL, PostgreSQL, Magento, Wordpress, Node.js, JavaScript, jQuery,
API, Ajax, Git, GitHub.
Additional Tools: Photoshop, Illustrator, Trello, Jira, Scrum, Team Management, Time Management, Project Management.

Trunfo Conquiste Clientes 04/2014 at 01/2017

Tech Lead | COO | Php Senior Full Stack

Founded a personal agency focused on increasing client bases and sales for businesses. Developed multiple internal and external projects, always automating processes to avoid rework and ensuring high code reuse across systems.

Produced Landing Pages, websites, management tools, e-commerce platforms, CRMs, CMSs, task managers, lead generation systems, bidding systems for psychologists (CPR-RS), scheduling systems, Magento e-commerce platforms, Wordpress sites, and APIs for consumption and integration. Automated systems, reducing the need for freelance developers, and developed time management systems, Laravel and CodeIgniter projects, and drag-and-drop site creation tools to streamline the development of single or multi-page projects.

Managed the agency’s technical infrastructure, leading teams of designers, content creators, journalists, and developers. Implemented an automated task system with daily, weekly, and monthly actions using simple click-and-hide functionality, adopting Scrum methodology to optimize service and delivery times.

Gained design experience using Photoshop and Illustrator, creating scripts for image and graphic cropping to simplify layout composition for print products, and building UI/UX knowledge through collaborative projects.

Technologies: PHP, CodeIgniter, Laravel, HTML, CSS, Bootstrap, MySQL, PostgreSQL, Magento, Wordpress, Node.js, JavaScript, jQuery,
API, Ajax, Git, GitHub.
Additional Tools: Photoshop, Illustrator, Trello, Jira, Scrum, Team Management, Time Management, Project Management.

Reweb 03/2013 at 04/2014

Php Mid Full Stack

Created websites and management systems using CodeIgniter and CakePHP for e-commerce development, ensuring fast and high-quality deliveries. Optimized the CodeIgniter CMS development process, reducing project creation from 4 days to 2 days.

Streamlined site maintenance processes, making specific item changes almost instantaneous and significantly reducing ticket response times. Created a project development manual that facilitated knowledge transfer to mid-level and junior developers, speeding up onboarding and boosting team productivity.

Technologies: PHP, CodeIgniter, HTML, CSS, Bootstrap, MySQL, JavaScript, jQuery, XML, API, Ajax, CakePHP, Wordpress.

DBServer 12/2012 at 02/2013

Php Mid Backend

Contributed to the Eproc project (Electronic Process System) for the Federal Regional Court of the 4th Region. Implemented functions that reduced URL variable usage and improved process maintenance with secure session-based access. Contributed to modifications in the internal Eproc framework, optimizing system efficiency.

Technologies: PHP, HTML, MySQL, JavaScript.

Portal Público 11/2010 at 12/2012

Php Mid Full Stack

Developed systems for Electronic Invoices, Digital Payslips, and database integration, creating robust solutions to enhance public digital services. Built an internal platform for employee time tracking and a task system with categorization, start/end counters, and detailed reports on task duration by difficulty level (1 to 5).

Technologies: PHP, HTML, CSS, MySQL, PostgreSQL, JavaScript, jQuery.

BMC Publicidade 07/2010 at 11/2010

Php Full Stack

Developed websites with management tools for car resale companies. Created an internal method for client acquisition and fund distribution between sellers and stores with specific percentage splits. Also built an internal system for real estate, facilitating property registration and marketing.

Technologies: PHP, HTML, CSS, Bootstrap, MySQL, JavaScript, jQuery.

Portal Público 09/2009 at 07/2010

Php Junior Backend

Developed systems for car resellers with management tools. Implemented an internal method for client acquisition and revenue distribution, automating the split between sellers and stores with specific percentages.

Also designed an internal system for a real estate business, facilitating property registration and marketing.

Technologies: PHP, HTML, CSS, Bootstrap, MySQL, JavaScript, jQuery.

Feb 13

Projects

Finance AI

Project made in the Felipe Rocha course

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Feb 03

Personal

Pokémon Guessing App

Reliving childhood with an interactive platform

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Jan 15

Personal

App Tic Tac Toe

My ‘first’ game in the new language

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